Advanced Persistent Threat Protection Market Report
RA08335
Advanced Persistent Threat Protection Market by Deployment Type (Cloud and On-Premise), Services (Managed Services and Professional Services), Solutions (Security Information & Event Management (SIEM), Endpoint Protection, Intrusion Detection System/ Intrusion Prevention System (IDS/IPS), Sandboxing, Next-Generation Firewall (NGFW), Forensic Analysis, and Others), and Regional Analysis (North America, Europe, Asia-Pacific, and LAMEA): Global Opportunity Analysis and Industry Forecast, 2022–2030
Global Advanced Persistent Threat Protection Market Analysis
The global advanced persistent threat protection market size was $5,850.90 million in 2021 and is predicted to grow with a CAGR of 20.49%, by generating a revenue of $30,862.30 million by 2030.
Advanced Persistent Threat Protection Market Synopsis
Cyber-attacks are not only affecting the productivity of businesses but also harming essential IT infrastructure and sensitive data of firms. Due to the fast expansion in digital transactions across industrial sectors, there is an increase in the frequency of cybercrimes. The surge in business data breaches or data leakages is driving the market for cybersecurity products and services. This surge is ascribed to technology, such as ML (Machine Learning), which allows attackers to produce many new versions of harmful software each day.
The difficulty in comprehending complexity and lack of expertise in advanced persistent threat is making it hard to operate this technology and this may lead to negatively impacting the advanced persistent threat protection market. With changes in the business environment, the security demands are also displaying indications of evolution, as loads of new zero day threats have evolved. A zero-day threat (also sometimes termed as zero-hour threat) is one that has not been discovered previously and does not match any known malware signatures.
In the recent years, technological innovations in medicine and biomedical research have substantially increased due to the rising adoption of cyber-security platforms in the healthcare business. The platform provides a key function in monitoring and remediating any possible risks and vulnerabilities linked with Protected Health Information (PHI). Furthermore, this incredibly current platform provides several benefits such as, authentication of data storage, authorizing security measures, shielding data movement, and risk assessment. Hence, in recent years, numerous healthcare organizations are deciding for the usage of integrated security solutions. Such technical advances may provide advantageous circumstances for the global APT advanced persistent threat protection advanced persistent threat protection market growth, in the future.
Advanced Persistent Threat Protection Overview
Advanced persistent threats, are extended assaults where the targeted company stays unaware of the attack while the cyber attacker quietly takes data usually intellectual property or gathering intelligence by being on the network for as long as possible. These assaults are particularly serious given that the attackers are often seeking sensitive information, due to which they are prepared to spend time and resources to escape an organization's existing security measures.
COVID-19 Impact on Advanced Persistent Threat Protection Market
Advanced persistent threat protection are sophisticated cyber-attacks performed by organized as well as well-funded cyber-criminals. The global advanced persistent threat protection market trend have reached a significant growth rate, during the COVID-19 impact on advanced persistent threat protection market. MarkMonitor reports that over 100,000 COVID-19-related domains have been registered since mid-January, with the largest pace over the period 11-18 March 2020. Additionally, Malwarebytes believes that cyber criminals and state APT groups have migrated to deploy COVID-19 lures. Attacks include luring documents with links to malicious Microsoft Office templates, harmful macros, RTF attacks exploiting OLEI-related vulnerabilities, and malicious LNK files. A wide range of industries operating in the global markets including IT & communications, healthcare, and retail has become vulnerable to APT attacks, amid COVID-19 chaos. Hence majority of the key players are developing novel products in order to help businesses amid the pandemic. For instance, in June 2020, Palo Alto Networks, an American multinational cybersecurity company, showcased the world's first machine learning based Next-Generation Firewall. (ML-Powered NGFW). The platform helps in proactively securing IoT devices, stopping cyber threats, and recommending security policies. Such innovative product launch & situational decisions taken by the companies are positively affecting the global APT protection market, in the pandemic.
Significantly Rising Cyber-Attacks Including Malware and APTs are expected to Surge the Demand for APT Protection Platforms across the World
The global demand for advanced persistent threat protection sector is seeing considerable expansion owing to the tremendously growing advanced persistent threat protection comparable cyber-attacks internationally. For instance, in October 2020, FBI (Federal Bureau of Investigation) and CISA (Cybersecurity and Infrastructure Security Agency) have announced combined alert APT attacks. As per their information, APT operators are targeting important infrastructure, government networks, and electoral entities by chaining vulnerabilities. Further the same month, in Russia, The Department of Justice (DOJ) made an announcement of charges against six Russian residents who apparently collaborated with the Sandworm APT, the group notorious for TeleBots implicated in high-profile hacks.
To know more about global advanced persistent threat protection market drivers, get in touch with our analysts here.
Highly Expensive Cyber-security may restrain the Growth of the Global Advanced Persistent Threat Protection Market
The higher cost of advanced persistent threat protection platform is likely to hinder the growth of the global market, in the forecast period. The lack of Advanced Persistent Threat (APT) expertise and complexity increases difficulty in understanding and operating the system and also cause a negative influence on the global advanced persistent threat protection market. Advanced persistent threats are highly targeted, long time persistent and are varied in nature. The business environment is changing, and as a result, so are the security requirements, since a large number of new zero day threats have emerged, which includes A zero-day threat is one that has not been seen earlier and does not match any known malware signatures (also known as a zero-hour threat).
Increasing Cyber-attacks in the Healthcare Sector are Creating a need for Advanced Cyber-securities, which is Further Expected to Create Market Opportunities
In the recent years, technical developments in medicine and biomedical research have substantially increased owing to the rising acceptance of cyber-security platforms in the healthcare industry. The platform serves a critical role in monitoring and remediating any potential risks and vulnerabilities related with Protected Health Information (PHI). Furthermore, this extremely modern platform offers several advantages such as, authentication of data storage, authorizing security measures, safeguarding data transfer, and risk evaluation. Hence, in recent years, several healthcare firms are choosing for the use of integrated security solutions. An integrated security system is a centralized platform combining various security perimeters such as wireless alarm systems, access control devices, video surveillance, and others. The global advanced persistent threat protection market outlook may create favorable conditions due to such technological breakthroughs in the future.
To know more about global advanced persistent threat protection market opportunities, get in touch with our analysts here.
Global Advanced Persistent Threat Protection Market, by Deployment Mode
Based on deployment mode, the market has been divided into cloud and on-premise. Among these, the on-premise sub-segment accounted for the highest advanced persistent threat protection market share in 2021 whereas the cloud sub-segment is estimated to show the fastest growth during the forecast period.
Global Advanced Persistent Threat Protection Market Share, by Deployment Mode, 2021
Source: Research Dive Analysis
The cloud sub-segment is anticipated to have a fastest growing sub-segment and generate a revenue of $19,531.40 million by 2030, growing from $2,824.80 million in 2021. The increasing demand for cloud-based APT protection is mainly due to its cost-effectiveness, and availability of cloud security services for both small and large enterprises. Further, according to Flexera, a significant American computer software company, approximately 50% of organizations across the globe spend between $1.2 million and $2.4 million annually on cloud services, while 38% organizations invest more than $2.4 million. Considering the above-stated facts & figures, it is expected that the demand for innovate cybersecurity solutions will increase, which may ultimately drive the sub-segment, during the forecast period.
The on-premise sub-segment sub-type is anticipated to have a dominant market share and generate a revenue of $11,330.90 million by 2030, growing from $3,026.10 million in 2021. On-premise is often known as on-prem, refers to hardware infrastructure and software are deployed and running within the actual site of the firm. In on-premise solutions, the data stays in the business’s private network, hence the organization has total control over the infrastructure. On-premise software needs the server and the end-user to obtain a license to be able to utilize the program. These factors will drive the demand for innovative cybersecurity solutions, which may ultimately propel the advanced persistent threat protection market share growth during the forecast period.
Global Advanced Persistent Threat Protection Market, by Services
Based on services, the market has been divided into managed services and professional services. Among these, the professional services sub-segment accounted for fastest growing during the timeframe.
Global Advanced Persistent Threat Protection Market Share, by Services, 2021
Source: Research Dive Analysis
The professional services for the advanced persistent threat protection market shall have fastest growth and is expected to achieve a revenue of $2,324.70 million by 2021, increasing from $15,460.40 million in 2030. Increasing cyber vulnerabilities in the developed and emerging nations is one of the primary reason of rise in the growth of this sub-segment in the projection period. The quick invention and growth in technology is boosting the development of APT. In addition to this, the widespread development in technological aid, along with significant adoption of 5G infrastructure around the world are some of the elements projected to boost the need for integrated security, which may ultimately drive the sub-segment growth.
Global Advanced Persistent Threat Protection Market, by Solutions
Based on solutions, the market has been divided into Security Information and Event Management (SIEM), endpoint protection, Intrusion Detection System/ Intrusion Prevention System (IDS/ IPS), sandboxing, Next-Generation Firewall (NGFW), forensic analysis and other. Among these, the Security Information and Event Management (SIEM) sub-segment accounted for the highest market share in 2021.
Global Advanced Persistent Threat Protection Market Share, by Solutions, 2021
Source: Research Dive Analysis
The Security Information and Event Management (SIEM) sub-segment is anticipated to have a dominant market share and generate a revenue of $5,723.80 million by 2030, growing from $1,149.40 million in 2021. Security information and event management has evolved to include advanced analytics such as User Behavior Analytics (UBA), network flow insights and Artificial Intelligence (AI) to accelerate detection as well as integrate seamlessly with Security Orchestration, Automation and Response (SOAR) platforms for incident response and remediation. SIEM may be strengthened by consultancy and managed services to aid with a threat management program, policy management, and increasing security workforce. These are some of the key factors expected to boost the sub-segment growth, during the forecast period.
Global Advanced Persistent Threat Protection Market, Regional Insights
The advanced persistent threat protection market was investigated across North America, Europe, Asia-Pacific, and LAMEA.
Global Advanced Persistent Threat Protection Market Size & Forecast, by Region, 2021-2030 (USD Million)
Source: Research Dive Analysis
The Market for advanced persistent threat protection in Asia-Pacific to be the Fastest Growing.
The Asia-Pacific advanced persistent threat protection market analysis accounted $1,474.40 million in 2021 and is expected to generate a revenue of $8,055.10 million by 2030. The advanced persistent threat protection market size growth of advanced persistent threat protection industry in the APAC regions is due to the continuous technological innovations in the countries including India, China, Singapore, and Australia. There is significant increase in cyber-attacks across the region and is further expected to exponentially increase the demand for the APT protection platforms, in the forecasting years. For example, according to a study conducted by Group-IB, a leading provider of cyber security solutions like antifraud and anti-APT, in the 1st quarter of 2020, around 34 APT campaigns were conducted in the region, and Asian countries including North Korea, China, Pakistan, and Iran were the most active. Such factors are expected to propel the demand for advanced cyber securities in vulnerable organizations such as government & defense, healthcare, and retail, which are further anticipated increase the APAC APT protection market growth, during the forecast period.
Competitive Scenario in the Global Advanced Persistent Threat Protection Market
The advanced technology development coupled with mergers & acquisitions are the frequent strategies followed by the significant market players. In October 2020, Symantec released a new version of Symantec Content Analysis. The new version, Symantec Content Analysis 3.0, features malware and antivirus scanning, predictive analysis, file reputation service, manual file blacklist and whitelist, sandbox integration, endpoint integration, cached response, and Symantec Global Intelligence Network (GIN).
Source: Research Dive Analysis
Some of the leading advanced persistent threat protection market players include Cisco Systems, Inc., AO Kaspersky Lab., ESET spol. S r.o., Sophos Ltd., Forcepoint, VMware, Inc, Microsoft, Palo Alto Networks, McAfee, LLC, F-Secure.
Aspect | Particulars |
Historical Market Estimations | 2020 |
Base Year for Market Estimation | 2021 |
Forecast Timeline for Market Projection | 2022-2030 |
Geographical Scope | North America, Europe, Asia-Pacific, LAMEA |
Segmentation by Deployment Mode |
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Segmentation by Services |
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Segmentation by Solutions |
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Key Companies Profiled |
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Q1. What is the size of the global advanced persistent threat market?
A. The global advanced persistent threat protection market size was over $5,850.90 million in 2021 and is projected to reach $30,862.30 million by 2030.
Q2. Which are the major companies in the advanced persistent threat market?
A. Microsoft, Cisco Systems, and ESET are some of the key players in the global advanced persistent threat protection market.
Q3. Which region, among others, possesses greater investment opportunities in the near future for the advanced persistent threat market?
A. The Asia-Pacific region possesses great investment opportunities for investors to witness the most promising growth in the future.
Q4. What will be the growth rate of the Asia-Pacific advanced persistent threat market?
A. Asia-Pacific advanced persistent threat protection market is anticipated to grow at 20.49% CAGR during the forecast period.
Q5. What are the strategies opted by the leading players in advanced persistent threat market?
A. Technological development and strategic partnerships are the key strategies opted by the operating companies in this market.
Q6. Which companies are investing more on R&D practices for the advanced persistent threat market?
A. Microsoft and F-secure companies are investing more on R&D activities for developing new products and technologies.
1.Research Methodology
1.1.Desk Research
1.2.Real time insights and validation
1.3.Forecast model
1.4.Assumptions and forecast parameters
1.5.Market size estimation
1.5.1.Top-down approach
1.5.2.Bottom-up approach
2.Report Scope
2.1.Market definition
2.2.Key objectives of the study
2.3.Report overview
2.4.Market segmentation
2.5.Overview of the impact of COVID-19 on Global Advanced Persistent Threat Protection Market
3.Executive Summary
4.Market Overview
4.1.Introduction
4.2.Growth impact forces
4.2.1.Drivers
4.2.2.Restraints
4.2.3.Opportunities
4.3.Market value chain analysis
4.3.1.List of raw material suppliers
4.3.2.List of manufacturers
4.3.3.List of distributors
4.4.Innovation & sustainability matrices
4.4.1.Technology matrix
4.4.2.Regulatory matrix
4.5.Porter’s five forces analysis
4.5.1.Bargaining power of suppliers
4.5.2.Bargaining power of consumers
4.5.3.Threat of substitutes
4.5.4.Threat of new entrants
4.5.5.Competitive rivalry intensity
4.6.PESTLE analysis
4.6.1.Political
4.6.2.Economical
4.6.3.Social
4.6.4.Technological
4.6.5.Environmental
4.7.Impact of COVID-19 on Advanced Persistent Threat Protection Market
4.7.1.Pre-covid market scenario
4.7.2.Post-covid market scenario
5.Advanced Persistent Threat Protection Market Analysis, by Deployment Mode
5.1.Overview
5.2.Cloud
5.2.1.Definition, key trends, growth factors, and opportunities, 2021-2030
5.2.2.Market size analysis, by region, 2021-2030
5.2.3.Market share analysis, by country, 2021-2030
5.3.On-Premise
5.3.1.Definition, key trends, growth factors, and opportunities, 2021-2030
5.3.2.Market size analysis, by region, 2021-2030
5.3.3.Market share analysis, by country, 2021-2030
6.Advanced Persistent Threat Protection Market Analysis, by Services
6.1.Managed Services
6.1.1.Definition, key trends, growth factors, and opportunities, 2021-2030
6.1.2.Market size analysis, by region, 2021-2030
6.1.3.Market share analysis, by country, 2021-2030
6.2.Professional Services
6.2.1.Definition, key trends, growth factors, and opportunities, 2021-2030
6.2.2.Market size analysis, by region, 2021-2030
6.2.3.Market share analysis, by country, 2021-2030
6.3.Research Dive Exclusive Insights
6.3.1.Market attractiveness, 2021-2030
6.3.2.Competition heatmap, 2021-2030
7.Advanced Persistent Threat Protection Market Analysis, by Solutions
7.1.Security Information and Event Management (SIEM)
7.1.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.1.2.Market size analysis, by region, 2021-2030
7.1.3.Market share analysis, by country, 2021-2030
7.2.Endpoint Protection
7.2.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.2.2.Market size analysis, by region, 2021-2030
7.2.3.Market share analysis, by country, 2021-2030
7.3.Intrusion Detection System/ Intrusion Prevention System (IDS/IPS)
7.3.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.3.2.Market size analysis, by region, 2021-2030
7.3.3.Market share analysis, by country, 2021-2030
7.4.Sandboxing
7.4.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.4.2.Market size analysis, by region, 2021-2030
7.4.3.Market share analysis, by country, 2021-2030
7.5.Next-Generation Firewall (NGFW)
7.5.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.5.2.Market size analysis, by region, 2021-2030
7.5.3.Market share analysis, by country, 2021-2030
7.6.Forensic Analysis
7.6.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.6.2.Market size analysis, by region, 2021-2030
7.6.3.Market share analysis, by country, 2021-2030
7.7.Others
7.7.1.Definition, key trends, growth factors, and opportunities, 2021-2030
7.7.2.Market size analysis, by region, 2021-2030
7.7.3.Market share analysis, by country, 2021-2030
7.8.Research Dive Exclusive Insights
7.8.1.Market attractiveness, 2021-2030
7.8.2.Competition heatmap, 2021-2030
8.Advanced Persistent Threat Protection Market, by Region
8.1.North America
8.1.1.U.S.
8.1.1.1.Market size analysis, by Deployment Mode, 2021-2030
8.1.1.2.Market size analysis, by Services, 2021-2030
8.1.1.3.Market size analysis, by Solutions, 2021-2030
8.1.2.Canada
8.1.2.1.Market size analysis, by Deployment Mode, 2021-2030
8.1.2.2.Market size analysis, by Services, 2021-2030
8.1.2.3.Market size analysis, by Solutions, 2021-2030
8.1.3.Mexico
8.1.3.1.Market size analysis, by Deployment Mode, 2021-2030
8.1.3.2.Market size analysis, by Services, 2021-2030
8.1.3.3.Market size analysis, by Solutions, 2021-2030
8.1.4.Research Dive Exclusive Insights
8.1.4.1.Market attractiveness, 2021-2030
8.1.4.2.Competition heatmap, 2021-2030
8.2.Europe
8.2.1.Germany
8.2.1.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.1.2.Market size analysis, by Services, 2021-2030
8.2.1.3.Market size analysis, by Solutions, 2021-2030
8.2.2.UK
8.2.2.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.2.2.Market size analysis, by Services, 2021-2030
8.2.2.3.Market size analysis, by Solutions, 2021-2030
8.2.3.France
8.2.3.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.3.2.Market size analysis, by Services, 2021-2030
8.2.3.3.Market size analysis, by Solutions, 2021-2030
8.2.4.Spain
8.2.4.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.4.2.Market size analysis, by Services, 2021-2030
8.2.4.3.Market size analysis, by Solutions, 2021-2030
8.2.5.Italy
8.2.5.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.5.2.Market size analysis, by Services, 2021-2030
8.2.5.3.Market size analysis, by Solutions, 2021-2030
8.2.6.Rest of Europe
8.2.6.1.Market size analysis, by Deployment Mode, 2021-2030
8.2.6.2.Market size analysis, by Services, 2021-2030
8.2.6.3.Market size analysis, by Solutions, 2021-2030
8.2.7.Research Dive Exclusive Insights
8.2.7.1.Market attractiveness, 2021-2030
8.2.7.2.Competition heatmap, 2021-2030
8.3.Asia-Pacific
8.3.1.China
8.3.1.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.1.2.Market size analysis, by Services, 2021-2030
8.3.1.3.Market size analysis, by Solutions, 2021-2030
8.3.2.Japan
8.3.2.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.2.2.Market size analysis, by Services, 2021-2030
8.3.2.3.Market size analysis, by Solutions, 2021-2030
8.3.3.India
8.3.3.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.3.2.Market size analysis, by Services, 2021-2030
8.3.3.3.Market size analysis, by Solutions, 2021-2030
8.3.4.Australia
8.3.4.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.4.2.Market size analysis, by Services, 2021-2030
8.3.4.3.Market size analysis, by Solutions, 2021-2030
8.3.5.South Korea
8.3.5.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.5.2.Market size analysis, by Services, 2021-2030
8.3.5.3.Market size analysis, by Solutions, 2021-2030
8.3.6.Rest of Asia-Pacific
8.3.6.1.Market size analysis, by Deployment Mode, 2021-2030
8.3.6.2.Market size analysis, by Services, 2021-2030
8.3.6.3.Market size analysis, by Solutions, 2021-2030
8.3.7.Research Dive Exclusive Insights
8.3.7.1.Market attractiveness, 2021-2030
8.3.7.2.Competition heatmap, 2021-2030
8.4.LAMEA
8.4.1.Brazil
8.4.1.1.Market size analysis, by Deployment Mode, 2021-2030
8.4.1.2.Market size analysis, by Services, 2021-2030
8.4.1.3.Market size analysis, by Solutions, 2021-2030
8.4.2.Saudi Arabia
8.4.2.1.Market size analysis, by Deployment Mode, 2021-2030
8.4.2.2.Market size analysis, by Services, 2021-2030
8.4.2.3.Market size analysis, by Solutions, 2021-2030
8.4.3.UAE
8.4.3.1.Market size analysis, by Deployment Mode, 2021-2030
8.4.3.2.Market size analysis, by Services, 2021-2030
8.4.3.3.Market size analysis, by Solutions, 2021-2030
8.4.4.South Africa
8.4.4.1.Market size analysis, by Deployment Mode, 2021-2030
8.4.4.2.Market size analysis, by Services, 2021-2030
8.4.4.3.Market size analysis, by Solutions, 2021-2030
8.4.5.Rest of LAMEA
8.4.5.1.Market size analysis, by Deployment Mode, 2021-2030
8.4.5.2.Market size analysis, by Services, 2021-2030
8.4.5.3.Market size analysis, by Solutions, 2021-2030
8.4.6.Research Dive Exclusive Insights
8.4.6.1.Market attractiveness, 2021-2030
8.4.6.2.Competition heatmap, 2021-2030
9.Competitive Landscape
9.1.Top winning strategies, 2021
9.1.1.By strategy
9.1.2.By year
9.2.Strategic overview
9.3.Market share analysis, 2021
10.Company Profiles
10.1. Cisco Systems, Inc.
10.1.1.Overview
10.1.2.Business segments
10.1.3.Product portfolio
10.1.4.Financial performance
10.1.5.Recent developments
10.1.6.SWOT analysis
10.2.AO Kaspersky Lab.
10.2.1.Overview
10.2.2.Business segments
10.2.3.Product portfolio
10.2.4.Financial performance
10.2.5.Recent developments
10.2.6.SWOT analysis
10.3.ESET spol. S r.o
10.3.1.Overview
10.3.2.Business segments
10.3.3.Product portfolio
10.3.4.Financial performance
10.3.5.Recent developments
10.3.6.SWOT analysis
10.4.Sophos Ltd
10.4.1.Overview
10.4.2.Business segments
10.4.3.Product portfolio
10.4.4.Financial performance
10.4.5.Recent developments
10.4.6.SWOT analysis
10.5.Forcepoint
10.5.1.Overview
10.5.2.Business segments
10.5.3.Product portfolio
10.5.4.Financial performance
10.5.5.Recent developments
10.5.6.SWOT analysis
10.6.VMware, Inc
10.6.1.Overview
10.6.2.Business segments
10.6.3.Product portfolio
10.6.4.Financial performance
10.6.5.Recent developments
10.6.6.SWOT analysis
10.7.Microsoft
10.7.1.Overview
10.7.2.Business segments
10.7.3.Product portfolio
10.7.4.Financial performance
10.7.5.Recent developments
10.7.6.SWOT analysis
10.8.McAfee, LLC
10.8.1.Overview
10.8.2.Business segments
10.8.3.Product portfolio
10.8.4.Financial performance
10.8.5.Recent developments
10.8.6.SWOT analysis
10.9.F-Secure
10.9.1.Overview
10.9.2.Business segments
10.9.3.Product portfolio
10.9.4.Financial performance
10.9.5.Recent developments
10.9.6.SWOT analysis
10.10.Palo Alto Networks
10.10.1.Overview
10.10.2.Business segments
10.10.3.Product portfolio
10.10.4.Financial performance
10.10.5.Recent developments
10.10.6.SWOT analysis
11.Appendix
11.1.Parent & peer market analysis
11.2.Premium insights from industry experts
11.3.Related reports
An advanced persistent threat (APT) is an extended and targeted cyberattack wherein an intruder gains access to a network or data and remains undetected by the targeted company for an extended time period. APT attacks are usually initiated to steal data or cause damage to the targeted organization’s network. These attacks are difficult to identify but can still be detected by noticing unusual activity on users’ accounts, extensive use of backdoor Trojan horse malware, odd database activity, or presence of unusual data files, etc. Once detected, these threats need to be addressed and stopped instantly by implementing effective APT protection solutions.
Forecast Analysis of the Advanced Persistent Threat Protection Market
The growing incidences of cyberattacks on government networks, electoral entities, and other important infrastructure by APT operators along with rising technological developments in industries like healthcare, IT & telecommunication, etc. are some major driving factors for the global advanced persistent threat protection market during the forecast period. In addition, the growing demand for cyber-security platforms by businesses and their several benefits like safeguarding data transfer, easy data storage, risk evaluation, etc. are some factors to create abundant growth opportunities for the global advanced persistent threat protection market during the analysis years. However, high cost of cyber-security and advanced persistent threat solutions is the main hindering factor for the market growth.
Regionally, the global advanced persistent threat protection market in the Asia-Pacific region is estimated to flourish immensely and gather a revenue of $8,055.10 million during the forecast period. This immense growth rate is majorly attributed to the continuous technological innovations in countries like China, Australia, and Singapore along with growing cyberattacks across the region. Moreover, increasing number of emerging businesses along with the existence of some well-established organizations across the region is yet another driving factor for the market development in the Asia-Pacific region by 2030.
According to the report, the global advanced persistent threat protection market is anticipated to generate a revenue of $30,862.30 million and grow at 20.49% CAGR during the forecast period 2022-2030. Some significant advanced persistent threat protection market players are Forcepoint, VMware, Inc, ESET spol. S r.o., Cisco Systems, Inc., McAfee, LLC, Palo Alto Networks, F-Secure, AO Kaspersky Lab., Microsoft, Sophos Ltd., among others.
Covid-19 Impact on the Market
The onset of the covid-19 catastrophe has positively affected the global advanced persistent threat protection market unlike most industries. This tremendous growth is mainly due to rising occurrences of cyberattacks including malicious LNK files, harmful macros, RTF attacks that exploit OLEI-related vulnerabilities, etc. on companies while they were operating remotely to curb the spread of the virus. These attacks were mostly targeted on industries like healthcare, IT & telecommunication, retail, and others since they are highly prone to such APT attacks due to huge volume of data and lack of strong and effective threat protection solutions. Therefore, the consequent growing requirement for advanced persistent threat protection platforms and innovative product launches by key market players were some factors to boost the market growth during the pandemic stress.
Significant Market Developments
Some significant organizations operating in the industry are adopting numerous growth strategies & business tactics, such as partnerships, collaborations, mergers & acquisitions, and launches to maintain a robust position in the overall market, thus helping the advanced persistent threat protection market to flourish during the 2022-2030 analysis period. For instance:
- In June 2020, Palo Alto Networks, a leading multinational cybersecurity organization, announced the launch of the world’s first Machine Learning based Next-Gen Firewall (NGFW) that proactively secures IoT devices, stops cyberattacks, and recommends effective security policies. This ML-powered NGFW with PAN-OS 10.0 continuously learns and improves security across multiple fronts to boost the overall security of the organization.
- In October 2020, Symantec, an American software company that provides cybersecurity services, announced the launch of its new version of Symantec Content Analysis that features antivirus and malware scanning, file reputation service, predictive analysis, sandbox integration, cached response, manual file blacklist and whitelist, along with Symantec Global Intelligence Network (GIN).
- In May 2022, Broadcom Inc., a renowned technology leader that develops and provides semiconductor and infrastructure software solutions, announced its acquisition of VMware Inc., a global innovator in enterprise software and provider of multi-cloud services, to expand its existing and security software solutions with the help of VMware’s product portfolio.
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