How Application Security Plays a Vital Role for All Businesses Worldwide?

Nowadays, the increasing use of the internet leads to the increasing frequency of cybercrimes simultaneously. Not only individuals, but organizations are also giving more emphasis on adopting every possible security measure to protect information and maintain privacy. Mostly, organizations use firewalls, data encryption procedures, antivirus systems to prevent unauthorized viruses from entering a system. However, to protect sensitive data sets, organizations can establish application security policies to give optimum protection to such resources. Before moving ahead with the advantages of application security, let’s first start with the fundamentals.

What is Application Security?

Technically, application security narrates all security measures at the application level that helps in preventing data or code from being stolen. By definition, application security is a process of developing, analyzing, testing, adding, finding, and fixing security measures to prevent every possible security susceptibility against threats, such as unauthorized access, alteration or modification of data or codes, etc.

Application security is comprised of hardware or software and all procedures that can detect, prevent, or minimize the security threats. For instance, a router that is used in our homes prevents viewing a computer’s IP address publically from the internet, is a form of hardware application security. In the case of software application security, the measures are inbuilt with the software that can prohibit unnatural activities and also include protocols for regular testing.

Why is Application Security Important?

There is a necessity for application security for every organization or business because today’s applications are mostly available over several networks and are often connected to the cloud. These factors increase the scope of security breaches or threats. This further increases the concern of ensuring security not only at the network level but also within the applications. Moreover, the rising threat of hackers over apps is a major factor boosting the implementation of application security. Many organizations opt for various testing to know the weaknesses, and faults at the application level to safeguard the threats and attacks.

According to a Dark Reading Survey, it is found that 78% of IT and Security Managers think that optimum security is important enough to delay in application deployment, and they are willing to handle delays with the hope of creating better and secure software. Among the survey some of the highlights are listed below:

• Almost 34% of IT and security managers believes that attackers having deep knowledge of application susceptibility are the greatest threat to app security.
• Whereas, 49% have either fully or partially adopted a DevOps approach for software development.
• As per the survey, 72% perceive that the average application developer at their organization is either very knowledgeable or somewhat knowledgeable regarding security.

Key Advantages of Application Security for Businesses

Most businesses completely rely on applications to empower everything they do, so keeping them safe and secure is the first priority. There is a plethora of reasons for businesses to invest in application security, some of them are listed below:

• Helping customers to gain confidence in your businesses by providing optimum security to keep their data safe.
• Reducing threat risks from both internal and external sources.
• Protecting sensitive data from any kind of unauthorized access or leaks.
• Improving trust and making good relationships with crucial lenders and investors.
• Maintaining brand image by keeping businesses from any kind of faulty headlines.

These are some major factors expected to bolster the growth of the global application security market in the coming future.

Key Message Take Away

With the growing usage of the internet across all sectors worldwide, there is an increasing threat of cyber-attacks at a greater pace. To prevent sensitive data from unauthorized access and any kind of modification, many organizations are opting for application security on a priority basis. With technological advancements, there is a tremendous growth of implementing various advanced security tools across various industries to maintain high-quality security measures.

About the Author(s)

     

Rosy Behera

Rosy Behera holds a bachelor’s degree in Electrical and Electronics Engineering and is currently working as a content writing professional. She loves to portray her thoughts and ideas via her command on words. Grabbing her audience’s attention with her creative write ups is one of her biggest assets. Apart from writing, she is a certified “Odisi” dancer and has done Gardharva in Drawing, Painting and Arts. She always explores new things through travel and is a big foodie.