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Social Media Analytics Market Report

RA08254

Social Media Analytics Market, by Application (Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management and Fraud Detection, Public Safety and Law Enforcement, Others), Vertical (Banking, Financial Services and Insurance (BFSI), Telecommunications and Information Technology (IT), Retail and eCommerce, Healthcare and Life Sciences, Media and Entertainment, Government and Defense, Travel and Hospitality, Others), Component (Solution, Service), Deployment Mode (On Premises, Cloud), Organisation Size (SME's, Large): Global Opportunity Analysis and Industry Forecast, 2020-2027

RA08254

Pages: 330

May 2023

The global social media analytics market is estimated to surpass $28,074.0 million by 2027, exhibiting a CAGR of 34.1% from 2020 to 2027.

OFFERINGS OF THE REPORT:

The report offers comprehensive analysis of the global social media analytics market by thoroughly studying different aspects of the market including major segments, market statistics, market dynamics, regional market outlook, investment opportunities, and top players working towards the growth of the market.

The report also sheds light on present scenario and upcoming trends and developments that are contributing in the growth of the market. In addition, key market boomers and opportunities driving the market growth are provided in the report. Besides, restraints and challenges that hold power to obstruct the market growth are also profiled in the report. The report also offers Porter’s five forces analysis of the market to elucidate factors such as competitive landscape, bargaining power of buyers and suppliers, threats of new players, and emergence of substitutes in the market.

Based on the key forces molding the market, the report offers future perspective and growth outlook of the global market. The report offers market size and forecast by keenly evaluating every segment of the global social media analytics market. Regional market breakdown of these segments is also offered in the report. The report divides the global social media analytics market into four main regions including Europe, North America, Asia-Pacific, and LAMEA. Furthermore, these regions are sub-divided to profile detailed panorama of the social media analytics market across major countries in specific regions. Moreover, the report reveals some of the recent developments, trends, and forthcoming opportunities in every region.

HIGHLIGHTS OF THE MARKET

  • The report offers market size and forecast for the period from 2019 to 2027
  • This report highlights trends, innovations, and new developments along with a detailed quantitative analysis of the social media analytics market during the period of forecast
  • The prevailing and upcoming opportunities along with the tactical assessment of the global social media analytics market growth is provided
  • The market size and estimations are based on a comprehensive analysis of market drivers and restraints and key innovations in the social media analytics market
  • Information on leading market players, Porter’s Five Analysis, and top winning business strategies is offered
  • The development plans and initiatives undertaken by the top market players are highlighted to understand the competitive landscape of the market

KEY MARKET SEGMENTS

The report segments the global market into application ,vertical ,component ,deployment mode ,organisation size

  • Application: Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management and Fraud Detection, Public Safety and Law Enforcement, Others
  • Vertical: Banking, Financial Services and Insurance (BFSI), Telecommunications and Information Technology (IT), Retail and eCommerce, Healthcare and Life Sciences, Media and Entertainment, Government and Defense, Travel and Hospitality, Others
  • Component: Solution, Service
  • Deployment Mode: On Premises, Cloud
  • Organisation Size: SME's, Large

Region:

The global social media analytics market is divided into North America, Europe, Asia Pacific, and LAMEA.

The above-mentioned regions are further dived in countries as follows:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Argentina
    • Saudi Arabia
    • South Africa
    • UAE
    • Rest of LAMEA

LEADING PLAYERS OF THE MARKET

The most influential companies are mentioned in the report which include Talkwalker , Digimind , Brandwatch , Clarabridge

The report outlines the business overview including financial performance, latest strategic moves & developments, product portfolio, and SWOT analysis of the leading players of the social media analytics market.

    1. Oracle

  • 1. RESEARCH METHODOLOGY

    • 1.1. Desk Research

    • 1.2. Real time insights and validation

    • 1.3. Forecast model

    • 1.4. Assumptions and forecast parameters

    • 1.5. Market size estimation

      • 1.5.1. Top-down approach

      • 1.5.2. Bottom-up approach

  • 2. REPORT SCOPE

    • 2.1. Market definition

    • 2.2. Key objectives of the study

    • 2.3. Report overview

    • 2.4. Market segmentation

    • 2.5. Overview of the impact of COVID-19 on Global Social Media Analytics Market

  • 3. EXECUTIVE SUMMARY

  • 4. MARKET OVERVIEW

    • 4.1. Introduction

    • 4.2. Growth impact forces

      • 4.2.1. Drivers

      • 4.2.2. Restraints

      • 4.2.3. Opportunities

    • 4.3. Market value chain analysis

      • 4.3.1. List of raw material suppliers

      • 4.3.2. List of manufacturers

      • 4.3.3. List of distributors

    • 4.4. Innovation & sustainability matrices

      • 4.4.1. Technology matrix

      • 4.4.2. Regulatory matrix

    • 4.5. Porter’s five forces analysis

      • 4.5.1. Bargaining power of suppliers

      • 4.5.2. Bargaining power of consumers

      • 4.5.3. Threat of substitutes

      • 4.5.4. Threat of new entrants

      • 4.5.5. Competitive rivalry intensity

    • 4.6. PESTLE analysis

      • 4.6.1. Political

      • 4.6.2. Economical

      • 4.6.3. Social

      • 4.6.4. Technological

      • 4.6.5. Environmental

    • 4.7. Impact of COVID-19 on Social Media Analytics Market

      • 4.7.1. Pre-covid market scenario

      • 4.7.2. Post-covid market scenario

  • 5. Social Media Analytics Market, By Technology

    • 5.1. Overview

    • 5.2 Sales and Marketing Management

      • 5.2.1 Definition, key trends, growth factors, and opportunities

      • 5.2.2 Market size analysis, by region, 2020-2027

      • 5.2.3 Market share analysis, by country, 2020-2027

    • 5.3 Customer Experience Management

      • 5.3.1 Definition, key trends, growth factors, and opportunities

      • 5.3.2 Market size analysis, by region, 2020-2027

      • 5.3.3 Market share analysis, by country, 2020-2027

    • 5.4 Competitive Intelligence

      • 5.4.1 Definition, key trends, growth factors, and opportunities

      • 5.4.2 Market size analysis, by region, 2020-2027

      • 5.4.3 Market share analysis, by country, 2020-2027

    • 5.5 Risk Management and Fraud Detection

      • 5.5.1 Definition, key trends, growth factors, and opportunities

      • 5.5.2 Market size analysis, by region, 2020-2027

      • 5.5.3 Market share analysis, by country, 2020-2027

    • 5.6 Public Safety and Law Enforcement

      • 5.6.1 Definition, key trends, growth factors, and opportunities

      • 5.6.2 Market size analysis, by region, 2020-2027

      • 5.6.3 Market share analysis, by country, 2020-2027

    • 5.7 Others

      • 5.7.1 Definition, key trends, growth factors, and opportunities

      • 5.7.2 Market size analysis, by region, 2020-2027

      • 5.7.3 Market share analysis, by country, 2020-2027

    • 5.8 Research Dive Exclusive Insights

      • 5.8.1 Market attractiveness

      • 5.8.2 Competition heatmap

  • 6. Social Media Analytics Market, By Deployment

    • 6.1. Overview

    • 6.2 Banking, Financial Services and Insurance (BFSI)

      • 6.2.1 Definition, key trends, growth factors, and opportunities

      • 6.2.2 Market size analysis, by region, 2020-2027

      • 6.2.3 Market share analysis, by country, 2020-2027

    • 6.3 Telecommunications and Information Technology (IT)

      • 6.3.1 Definition, key trends, growth factors, and opportunities

      • 6.3.2 Market size analysis, by region, 2020-2027

      • 6.3.3 Market share analysis, by country, 2020-2027

    • 6.4 Retail and eCommerce

      • 6.4.1 Definition, key trends, growth factors, and opportunities

      • 6.4.2 Market size analysis, by region, 2020-2027

      • 6.4.3 Market share analysis, by country, 2020-2027

    • 6.5 Healthcare and Life Sciences

      • 6.5.1 Definition, key trends, growth factors, and opportunities

      • 6.5.2 Market size analysis, by region, 2020-2027

      • 6.5.3 Market share analysis, by country, 2020-2027

    • 6.6 Media and Entertainment

      • 6.6.1 Definition, key trends, growth factors, and opportunities

      • 6.6.2 Market size analysis, by region, 2020-2027

      • 6.6.3 Market share analysis, by country, 2020-2027

    • 6.7 Government and Defense

      • 6.7.1 Definition, key trends, growth factors, and opportunities

      • 6.7.2 Market size analysis, by region, 2020-2027

      • 6.7.3 Market share analysis, by country, 2020-2027

    • 6.8 Travel and Hospitality

      • 6.8.1 Definition, key trends, growth factors, and opportunities

      • 6.8.2 Market size analysis, by region, 2020-2027

      • 6.8.3 Market share analysis, by country, 2020-2027

    • 6.9 Others

      • 6.9.1 Definition, key trends, growth factors, and opportunities

      • 6.9.2 Market size analysis, by region, 2020-2027

      • 6.9.3 Market share analysis, by country, 2020-2027

    • 6.10 Research Dive Exclusive Insights

      • 6.10.1 Market attractiveness

      • 6.10.2 Competition heatmap

  • 7. Social Media Analytics Market, By Vertical

    • 7.1. Overview

    • 7.2 Solution

      • 7.2.1 Definition, key trends, growth factors, and opportunities

      • 7.2.2 Market size analysis, by region, 2020-2027

      • 7.2.3 Market share analysis, by country, 2020-2027

    • 7.3 Service

      • 7.3.1 Definition, key trends, growth factors, and opportunities

      • 7.3.2 Market size analysis, by region, 2020-2027

      • 7.3.3 Market share analysis, by country, 2020-2027

    • 7.4 Research Dive Exclusive Insights

      • 7.4.1 Market attractiveness

      • 7.4.2 Competition heatmap

  • 8. Social Media Analytics Market, By Deployment Model

    • 8.1. Overview

    • 8.2 On Premises

      • 8.2.1 Definition, key trends, growth factors, and opportunities

      • 8.2.2 Market size analysis, by region, 2020-2027

      • 8.2.3 Market share analysis, by country, 2020-2027

    • 8.3 Cloud

      • 8.3.1 Definition, key trends, growth factors, and opportunities

      • 8.3.2 Market size analysis, by region, 2020-2027

      • 8.3.3 Market share analysis, by country, 2020-2027

    • 8.4 Research Dive Exclusive Insights

      • 8.4.1 Market attractiveness

      • 8.4.2 Competition heatmap

  • 9. Social Media Analytics Market, By Function

    • 9.1. Overview

    • 9.2 SME's

      • 9.2.1 Definition, key trends, growth factors, and opportunities

      • 9.2.2 Market size analysis, by region, 2020-2027

      • 9.2.3 Market share analysis, by country, 2020-2027

    • 9.3 Large

      • 9.3.1 Definition, key trends, growth factors, and opportunities

      • 9.3.2 Market size analysis, by region, 2020-2027

      • 9.3.3 Market share analysis, by country, 2020-2027

    • 9.4 Research Dive Exclusive Insights

      • 9.4.1 Market attractiveness

      • 9.4.2 Competition heatmap

  • 10. Social Media Analytics Market, By Region

    • 10.1 North America

      • 10.1.1 U.S

        • 10.1.1.1 Market size analysis, By Technology, 2020-2027

        • 10.1.1.2 Market size analysis, By Deployment, 2020-2027

        • 10.1.1.3 Market size analysis, By Vertical, 2020-2027

        • 10.1.1.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.1.1.5 Market size analysis, By Function, 2020-2027

      • 10.1.2 Canada

        • 10.1.2.1 Market size analysis, By Technology, 2020-2027

        • 10.1.2.2 Market size analysis, By Deployment, 2020-2027

        • 10.1.2.3 Market size analysis, By Vertical, 2020-2027

        • 10.1.2.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.1.2.5 Market size analysis, By Function, 2020-2027

      • 10.1.3 Mexico

        • 10.1.3.1 Market size analysis, By Technology, 2020-2027

        • 10.1.3.2 Market size analysis, By Deployment, 2020-2027

        • 10.1.3.3 Market size analysis, By Vertical, 2020-2027

        • 10.1.3.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.1.3.5 Market size analysis, By Function, 2020-2027

      • 10.1.4 Research Dive Exclusive Insights

        • 10.1.4.1 Market attractiveness

        • 10.1.4.2 Competition heatmap

    • 10.2 Europe

      • 10.2.1 Germany

        • 10.2.1.1 Market size analysis, By Technology, 2020-2027

        • 10.2.1.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.1.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.1.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.1.5 Market size analysis, By Function, 2020-2027

      • 10.2.2 UK

        • 10.2.2.1 Market size analysis, By Technology, 2020-2027

        • 10.2.2.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.2.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.2.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.2.5 Market size analysis, By Function, 2020-2027

      • 10.2.3 France

        • 10.2.3.1 Market size analysis, By Technology, 2020-2027

        • 10.2.3.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.3.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.3.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.3.5 Market size analysis, By Function, 2020-2027

      • 10.2.4 Spain

        • 10.2.4.1 Market size analysis, By Technology, 2020-2027

        • 10.2.4.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.4.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.4.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.4.5 Market size analysis, By Function, 2020-2027

      • 10.2.5 Italy

        • 10.2.5.1 Market size analysis, By Technology, 2020-2027

        • 10.2.5.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.5.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.5.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.5.5 Market size analysis, By Function, 2020-2027

      • 10.2.6 Rest of Europe

        • 10.2.6.1 Market size analysis, By Technology, 2020-2027

        • 10.2.6.2 Market size analysis, By Deployment, 2020-2027

        • 10.2.6.3 Market size analysis, By Vertical, 2020-2027

        • 10.2.6.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.2.6.5 Market size analysis, By Function, 2020-2027

      • 10.2.7 Research Dive Exclusive Insights

        • 10.2.7.1 Market attractiveness

        • 10.2.7.2 Competition heatmap

    • 10.3 Asia-Pacific

      • 10.3.1 China

        • 10.3.1.1 Market size analysis, By Technology, 2020-2027

        • 10.3.1.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.1.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.1.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.1.5 Market size analysis, By Function, 2020-2027

      • 10.3.2 Japan

        • 10.3.2.1 Market size analysis, By Technology, 2020-2027

        • 10.3.2.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.2.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.2.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.2.5 Market size analysis, By Function, 2020-2027

      • 10.3.3 India

        • 10.3.3.1 Market size analysis, By Technology, 2020-2027

        • 10.3.3.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.3.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.3.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.3.5 Market size analysis, By Function, 2020-2027

      • 10.3.4 Australia

        • 10.3.4.1 Market size analysis, By Technology, 2020-2027

        • 10.3.4.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.4.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.4.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.4.5 Market size analysis, By Function, 2020-2027

      • 10.3.5 South Korea

        • 10.3.5.1 Market size analysis, By Technology, 2020-2027

        • 10.3.5.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.5.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.5.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.5.5 Market size analysis, By Function, 2020-2027

      • 10.3.6 Rest of Asia-Pacific

        • 10.3.6.1 Market size analysis, By Technology, 2020-2027

        • 10.3.6.2 Market size analysis, By Deployment, 2020-2027

        • 10.3.6.3 Market size analysis, By Vertical, 2020-2027

        • 10.3.6.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.3.6.5 Market size analysis, By Function, 2020-2027

      • 10.3.7 Research Dive Exclusive Insights

        • 10.3.7.1 Market attractiveness

        • 10.3.7.2 Competition heatmap

    • 10.4 LAMEA

      • 10.4.1 Brazil

        • 10.4.1.1 Market size analysis, By Technology, 2020-2027

        • 10.4.1.2 Market size analysis, By Deployment, 2020-2027

        • 10.4.1.3 Market size analysis, By Vertical, 2020-2027

        • 10.4.1.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.4.1.5 Market size analysis, By Function, 2020-2027

      • 10.4.2 Saudi Arabia

        • 10.4.2.1 Market size analysis, By Technology, 2020-2027

        • 10.4.2.2 Market size analysis, By Deployment, 2020-2027

        • 10.4.2.3 Market size analysis, By Vertical, 2020-2027

        • 10.4.2.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.4.2.5 Market size analysis, By Function, 2020-2027

      • 10.4.3 UAE

        • 10.4.3.1 Market size analysis, By Technology, 2020-2027

        • 10.4.3.2 Market size analysis, By Deployment, 2020-2027

        • 10.4.3.3 Market size analysis, By Vertical, 2020-2027

        • 10.4.3.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.4.3.5 Market size analysis, By Function, 2020-2027

      • 10.4.4 South Africa

        • 10.4.4.1 Market size analysis, By Technology, 2020-2027

        • 10.4.4.2 Market size analysis, By Deployment, 2020-2027

        • 10.4.4.3 Market size analysis, By Vertical, 2020-2027

        • 10.4.4.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.4.4.5 Market size analysis, By Function, 2020-2027

      • 10.4.5 Rest of LAMEA

        • 10.4.5.1 Market size analysis, By Technology, 2020-2027

        • 10.4.5.2 Market size analysis, By Deployment, 2020-2027

        • 10.4.5.3 Market size analysis, By Vertical, 2020-2027

        • 10.4.5.4 Market size analysis, By Deployment Model, 2020-2027

        • 10.4.5.5 Market size analysis, By Function, 2020-2027

      • 10.4.6 Research Dive Exclusive Insights

        • 10.4.6.1 Market attractiveness

        • 10.4.6.2 Competition heatmap

  • 11. Competitive Landscape

    • 11.1 Top winning strategies, 2020-2027

      • 11.1.1 By strategy

      • 11.1.2 By year

    • 11.2 Strategic overview

    • 11.3 Market share analysis, 2020-2027

  • 12. Company Profiles

    • 12.1 Oracle 

      • 12.1.1 Overview

      • 12.1.2 Business segments

      • 12.1.3 Product portfolio

      • 12.1.4 Financial performance

      • 12.1.5 Recent developments

      • 12.1.6 SWOT analysis

    • 12.2 Salesforce 

      • 12.2.1 Overview

      • 12.2.2 Business segments

      • 12.2.3 Product portfolio

      • 12.2.4 Financial performance

      • 12.2.5 Recent developments

      • 12.2.6 SWOT analysis

    • 12.3 IBM

      • 12.3.1 Overview

      • 12.3.2 Business segments

      • 12.3.3 Product portfolio

      • 12.3.4 Financial performance

      • 12.3.5 Recent developments

      • 12.3.6 SWOT analysis

    • 12.4 SAS Institute

      • 12.4.1 Overview

      • 12.4.2 Business segments

      • 12.4.3 Product portfolio

      • 12.4.4 Financial performance

      • 12.4.5 Recent developments

      • 12.4.6 SWOT analysis

    • 12.5 Adobe

      • 12.5.1 Overview

      • 12.5.2 Business segments

      • 12.5.3 Product portfolio

      • 12.5.4 Financial performance

      • 12.5.5 Recent developments

      • 12.5.6 SWOT analysis

    • 12.6 Clarabridge

      • 12.6.1 Overview

      • 12.6.2 Business segments

      • 12.6.3 Product portfolio

      • 12.6.4 Financial performance

      • 12.6.5 Recent developments

      • 12.6.6 SWOT analysis

    • 12.7 NetBase Solutions 

      • 12.7.1 Overview

      • 12.7.2 Business segments

      • 12.7.3 Product portfolio

      • 12.7.4 Financial performance

      • 12.7.5 Recent developments

      • 12.7.6 SWOT analysis

    • 12.8 Brandwatch

      • 12.8.1 Overview

      • 12.8.2 Business segments

      • 12.8.3 Product portfolio

      • 12.8.4 Financial performance

      • 12.8.5 Recent developments

      • 12.8.6 SWOT analysis

    • 12.9 Talkwalker

      • 12.9.1 Overview

      • 12.9.2 Business segments

      • 12.9.3 Product portfolio

      • 12.9.4 Financial performance

      • 12.9.5 Recent developments

      • 12.9.6 SWOT analysis

    • 12.10 Digimind

      • 12.10.1 Overview

      • 12.10.2 Business segments

      • 12.10.3 Product portfolio

      • 12.10.4 Financial performance

      • 12.10.5 Recent developments

      • 12.10.6 SWOT analysis

    • 12.11 Meltwater

      • 12.11.1 Overview

      • 12.11.2 Business segments

      • 12.11.3 Product portfolio

      • 12.11.4 Financial performance

      • 12.11.5 Recent developments

      • 12.11.6 SWOT analysis

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