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Walnut Market Report

RA04652

Walnut Market, by Product (Persian or English Walnut, Black Walnut), Type (In Shell, Shelled), End User (Household, Industrial, Personal Care & Cosmetics, Pharmaceuticals), Form (Raw, Processed), Nature (Organic, Conventional): Global Opportunity Analysis and Industry Forecast, 2020-2027

RA04652

Pages: 165

Apr 2023

The global walnut market is estimated to surpass $9,439.1 million by 2027, exhibiting a CAGR of 5.7% from 2020 to 2027.

This report provides detailed insights on the present position and future perspective of the industry by deeply analyzing key factors of the market including major segments and regions, market drivers and restraints, rewarding investment opportunities, major players, and competitive outlook.

The report also furnishes the significant forces that are impacting market growth. Moreover, the report provides Porter’s Five Forces analysis which reveals the forte of prevailing players and the condition of the market in terms of growth and future opportunities. Furthermore, the report offers clear insights on the market size and scope by analyzing the global walnut market across different segments and sub-segments. The report offers detailed insights on the regional market condition of these segments and each segment is meticulously analyzed at regional as well as country level to get a broader scenario of the global walnut market. The report divides the global walnut market into four key regions including North America, Europe, Asia-Pacific, and LAMEA which are further segmented into major countries to cover the walnut market lookout in respective areas.

Additionally, competitive landscape of the global walnut market is deliberated in the report. Key players active in the global walnut market are also evaluated to understand their position in the global market. The report also provides information on product portfolio, company initiatives, winning business strategies, novel developments, and financial position of these players.

Research Methodology

We claim to offer our clients with reliable research and analysis garnered from various industry parameters and inputs such as recent trends, interview with participants of the industry, trustworthy sources of information & statistics, and regional acumen. Our expert market analysts have formulated this report by keenly scrutinizing every aspect of the market. Moreover, various top research and analysis approaches and tools have been used to draft this report with fine points, quality, and precision.

Various activities such as detailed deliberations and interviews with various leading investors and market professionals have been performed to collate every detail as well as driving forces of the global market. Both primary as well as secondary research techniques have been implemented for capturing detailed market predictions and forecasts. A huge variety of industry related documents such as industry releases, product type literatures, yearly reports, and others have been keenly studied for obtaining a clearer picture of the global walnut market scenario. Moreover, certified and renowned resources such as independent studies, medical journals, technical journals, releases by trade association, materials published by government & regulatory authorities, and others have been reviewed to better understand the global market condition.

KEY MARKET BENEFITS

  • This report caters detailed analysis, information, and valid inputs from industry specialists & contributors across the value chain
  • The report offers an inclusive breakdown along with the latest trends and developments in the market during the forecast period from 2019 to 2027, thus highlighting upcoming investment opportunities and future scope of the market
  • The report highlights all the major factors and events in the market from 2019 to 2027 and reveals the qualitative impact of other forces on market segments and geographies
  • The report delivers reliable market forecasts and size by deeply scrutinizing key segments, driving and restraining factors, and recent & key developments by major players in the walnut market
  • The report presents winning growth tactics and plans adopted by the key industry players for understanding the competitive landscape of the global walnut market

KEY MARKET SEGMENTS

The report deliberates the following segments of the market:

  • Product: Persian or English Walnut, Black Walnut
  • Type: In Shell, Shelled
  • End User: Household, Industrial, Personal Care & Cosmetics, Pharmaceuticals
  • Form: Raw, Processed
  • Nature: Organic, Conventional

Region:

The global walnut market was evaluated across North America, Europe, Asia Pacific, and LAMEA.

The above-mentioned regions are further dived in countries as follows:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Argentina
    • Saudi Arabia
    • South Africa
    • UAE
    • Rest of LAMEA

 

KEY MARKET PLAYERS

The report provides in-depth insights on the key players operating in the global walnut market. The major players enlisted in the report include Sacramento Valley Walnut Growers LLC, Borges India Private Limited, Agromillora Group, Sacramento Valley Walnut Growers LLC.

The report profiles several facts of all these key players as follows:

    1. Gold River Orchards

    2. Alpine Pacific Nut

    3. Grower Direct Nut Co. Inc

    4. Poindexter Nut Company

    5. Andersen Shelling Inc

    6. Webster Limited

    7. California Walnut Company

    8. Kashmir Walnut Group

    9. Mariani Nut Company Inc

    10. Morada Produce Company L.P.

    11. Synder

  • 1. RESEARCH METHODOLOGY

    • 1.1. Desk Research

    • 1.2. Real time insights and validation

    • 1.3. Forecast model

    • 1.4. Assumptions and forecast parameters

    • 1.5. Market size estimation

      • 1.5.1. Top-down approach

      • 1.5.2. Bottom-up approach

  • 2. REPORT SCOPE

    • 2.1. Market definition

    • 2.2. Key objectives of the study

    • 2.3. Report overview

    • 2.4. Market segmentation

    • 2.5. Overview of the impact of COVID-19 on Global Walnut Market

  • 3. EXECUTIVE SUMMARY

  • 4. MARKET OVERVIEW

    • 4.1. Introduction

    • 4.2. Growth impact forces

      • 4.2.1. Drivers

      • 4.2.2. Restraints

      • 4.2.3. Opportunities

    • 4.3. Market value chain analysis

      • 4.3.1. List of raw material suppliers

      • 4.3.2. List of manufacturers

      • 4.3.3. List of distributors

    • 4.4. Innovation & sustainability matrices

      • 4.4.1. Technology matrix

      • 4.4.2. Regulatory matrix

    • 4.5. Porter’s five forces analysis

      • 4.5.1. Bargaining power of suppliers

      • 4.5.2. Bargaining power of consumers

      • 4.5.3. Threat of substitutes

      • 4.5.4. Threat of new entrants

      • 4.5.5. Competitive rivalry intensity

    • 4.6. PESTLE analysis

      • 4.6.1. Political

      • 4.6.2. Economical

      • 4.6.3. Social

      • 4.6.4. Technological

      • 4.6.5. Environmental

    • 4.7. Impact of COVID-19 on Walnut Market

      • 4.7.1. Pre-covid market scenario

      • 4.7.2. Post-covid market scenario

  • 5. Walnut Market, By Product

    • 5.1. Overview

    • 5.2 Persian or English Walnut

      • 5.2.1 Definition, key trends, growth factors, and opportunities

      • 5.2.2 Market size analysis, by region, 2020-2027

      • 5.2.3 Market share analysis, by country, 2020-2027

    • 5.3 Black Walnut

      • 5.3.1 Definition, key trends, growth factors, and opportunities

      • 5.3.2 Market size analysis, by region, 2020-2027

      • 5.3.3 Market share analysis, by country, 2020-2027

    • 5.4 Research Dive Exclusive Insights

      • 5.4.1 Market attractiveness

      • 5.4.2 Competition heatmap

  • 6. Walnut Market, By Technology

    • 6.1. Overview

    • 6.2 In Shell

      • 6.2.1 Definition, key trends, growth factors, and opportunities

      • 6.2.2 Market size analysis, by region, 2020-2027

      • 6.2.3 Market share analysis, by country, 2020-2027

    • 6.3 Shelled

      • 6.3.1 Definition, key trends, growth factors, and opportunities

      • 6.3.2 Market size analysis, by region, 2020-2027

      • 6.3.3 Market share analysis, by country, 2020-2027

    • 6.4 Research Dive Exclusive Insights

      • 6.4.1 Market attractiveness

      • 6.4.2 Competition heatmap

  • 7. Walnut Market, By Ingredient

    • 7.1. Overview

    • 7.2 Household

      • 7.2.1 Definition, key trends, growth factors, and opportunities

      • 7.2.2 Market size analysis, by region, 2020-2027

      • 7.2.3 Market share analysis, by country, 2020-2027

    • 7.3 Industrial

      • 7.3.1 Definition, key trends, growth factors, and opportunities

      • 7.3.2 Market size analysis, by region, 2020-2027

      • 7.3.3 Market share analysis, by country, 2020-2027

    • 7.4 Personal Care & Cosmetics

      • 7.4.1 Definition, key trends, growth factors, and opportunities

      • 7.4.2 Market size analysis, by region, 2020-2027

      • 7.4.3 Market share analysis, by country, 2020-2027

    • 7.5 Pharmaceuticals

      • 7.5.1 Definition, key trends, growth factors, and opportunities

      • 7.5.2 Market size analysis, by region, 2020-2027

      • 7.5.3 Market share analysis, by country, 2020-2027

    • 7.6 Research Dive Exclusive Insights

      • 7.6.1 Market attractiveness

      • 7.6.2 Competition heatmap

  • 8. Walnut Market, By Application

    • 8.1. Overview

    • 8.2 Raw

      • 8.2.1 Definition, key trends, growth factors, and opportunities

      • 8.2.2 Market size analysis, by region, 2020-2027

      • 8.2.3 Market share analysis, by country, 2020-2027

    • 8.3 Processed

      • 8.3.1 Definition, key trends, growth factors, and opportunities

      • 8.3.2 Market size analysis, by region, 2020-2027

      • 8.3.3 Market share analysis, by country, 2020-2027

    • 8.4 Research Dive Exclusive Insights

      • 8.4.1 Market attractiveness

      • 8.4.2 Competition heatmap

  • 9. Walnut Market, By Additive

    • 9.1. Overview

    • 9.2 Organic

      • 9.2.1 Definition, key trends, growth factors, and opportunities

      • 9.2.2 Market size analysis, by region, 2020-2027

      • 9.2.3 Market share analysis, by country, 2020-2027

    • 9.3 Conventional

      • 9.3.1 Definition, key trends, growth factors, and opportunities

      • 9.3.2 Market size analysis, by region, 2020-2027

      • 9.3.3 Market share analysis, by country, 2020-2027

    • 9.4 Research Dive Exclusive Insights

      • 9.4.1 Market attractiveness

      • 9.4.2 Competition heatmap

  • 10. Walnut Market, By Region

    • 10.1 North America

      • 10.1.1 U.S

        • 10.1.1.1 Market size analysis, By Product, 2020-2027

        • 10.1.1.2 Market size analysis, By Technology, 2020-2027

        • 10.1.1.3 Market size analysis, By Ingredient, 2020-2027

        • 10.1.1.4 Market size analysis, By Application, 2020-2027

        • 10.1.1.5 Market size analysis, By Additive, 2020-2027

      • 10.1.2 Canada

        • 10.1.2.1 Market size analysis, By Product, 2020-2027

        • 10.1.2.2 Market size analysis, By Technology, 2020-2027

        • 10.1.2.3 Market size analysis, By Ingredient, 2020-2027

        • 10.1.2.4 Market size analysis, By Application, 2020-2027

        • 10.1.2.5 Market size analysis, By Additive, 2020-2027

      • 10.1.3 Mexico

        • 10.1.3.1 Market size analysis, By Product, 2020-2027

        • 10.1.3.2 Market size analysis, By Technology, 2020-2027

        • 10.1.3.3 Market size analysis, By Ingredient, 2020-2027

        • 10.1.3.4 Market size analysis, By Application, 2020-2027

        • 10.1.3.5 Market size analysis, By Additive, 2020-2027

      • 10.1.4 Research Dive Exclusive Insights

        • 10.1.4.1 Market attractiveness

        • 10.1.4.2 Competition heatmap

    • 10.2 Europe

      • 10.2.1 Germany

        • 10.2.1.1 Market size analysis, By Product, 2020-2027

        • 10.2.1.2 Market size analysis, By Technology, 2020-2027

        • 10.2.1.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.1.4 Market size analysis, By Application, 2020-2027

        • 10.2.1.5 Market size analysis, By Additive, 2020-2027

      • 10.2.2 UK

        • 10.2.2.1 Market size analysis, By Product, 2020-2027

        • 10.2.2.2 Market size analysis, By Technology, 2020-2027

        • 10.2.2.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.2.4 Market size analysis, By Application, 2020-2027

        • 10.2.2.5 Market size analysis, By Additive, 2020-2027

      • 10.2.3 France

        • 10.2.3.1 Market size analysis, By Product, 2020-2027

        • 10.2.3.2 Market size analysis, By Technology, 2020-2027

        • 10.2.3.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.3.4 Market size analysis, By Application, 2020-2027

        • 10.2.3.5 Market size analysis, By Additive, 2020-2027

      • 10.2.4 Spain

        • 10.2.4.1 Market size analysis, By Product, 2020-2027

        • 10.2.4.2 Market size analysis, By Technology, 2020-2027

        • 10.2.4.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.4.4 Market size analysis, By Application, 2020-2027

        • 10.2.4.5 Market size analysis, By Additive, 2020-2027

      • 10.2.5 Italy

        • 10.2.5.1 Market size analysis, By Product, 2020-2027

        • 10.2.5.2 Market size analysis, By Technology, 2020-2027

        • 10.2.5.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.5.4 Market size analysis, By Application, 2020-2027

        • 10.2.5.5 Market size analysis, By Additive, 2020-2027

      • 10.2.6 Rest of Europe

        • 10.2.6.1 Market size analysis, By Product, 2020-2027

        • 10.2.6.2 Market size analysis, By Technology, 2020-2027

        • 10.2.6.3 Market size analysis, By Ingredient, 2020-2027

        • 10.2.6.4 Market size analysis, By Application, 2020-2027

        • 10.2.6.5 Market size analysis, By Additive, 2020-2027

      • 10.2.7 Research Dive Exclusive Insights

        • 10.2.7.1 Market attractiveness

        • 10.2.7.2 Competition heatmap

    • 10.3 Asia-Pacific

      • 10.3.1 China

        • 10.3.1.1 Market size analysis, By Product, 2020-2027

        • 10.3.1.2 Market size analysis, By Technology, 2020-2027

        • 10.3.1.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.1.4 Market size analysis, By Application, 2020-2027

        • 10.3.1.5 Market size analysis, By Additive, 2020-2027

      • 10.3.2 Japan

        • 10.3.2.1 Market size analysis, By Product, 2020-2027

        • 10.3.2.2 Market size analysis, By Technology, 2020-2027

        • 10.3.2.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.2.4 Market size analysis, By Application, 2020-2027

        • 10.3.2.5 Market size analysis, By Additive, 2020-2027

      • 10.3.3 India

        • 10.3.3.1 Market size analysis, By Product, 2020-2027

        • 10.3.3.2 Market size analysis, By Technology, 2020-2027

        • 10.3.3.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.3.4 Market size analysis, By Application, 2020-2027

        • 10.3.3.5 Market size analysis, By Additive, 2020-2027

      • 10.3.4 Australia

        • 10.3.4.1 Market size analysis, By Product, 2020-2027

        • 10.3.4.2 Market size analysis, By Technology, 2020-2027

        • 10.3.4.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.4.4 Market size analysis, By Application, 2020-2027

        • 10.3.4.5 Market size analysis, By Additive, 2020-2027

      • 10.3.5 South Korea

        • 10.3.5.1 Market size analysis, By Product, 2020-2027

        • 10.3.5.2 Market size analysis, By Technology, 2020-2027

        • 10.3.5.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.5.4 Market size analysis, By Application, 2020-2027

        • 10.3.5.5 Market size analysis, By Additive, 2020-2027

      • 10.3.6 Rest of Asia-Pacific

        • 10.3.6.1 Market size analysis, By Product, 2020-2027

        • 10.3.6.2 Market size analysis, By Technology, 2020-2027

        • 10.3.6.3 Market size analysis, By Ingredient, 2020-2027

        • 10.3.6.4 Market size analysis, By Application, 2020-2027

        • 10.3.6.5 Market size analysis, By Additive, 2020-2027

      • 10.3.7 Research Dive Exclusive Insights

        • 10.3.7.1 Market attractiveness

        • 10.3.7.2 Competition heatmap

    • 10.4 LAMEA

      • 10.4.1 Brazil

        • 10.4.1.1 Market size analysis, By Product, 2020-2027

        • 10.4.1.2 Market size analysis, By Technology, 2020-2027

        • 10.4.1.3 Market size analysis, By Ingredient, 2020-2027

        • 10.4.1.4 Market size analysis, By Application, 2020-2027

        • 10.4.1.5 Market size analysis, By Additive, 2020-2027

      • 10.4.2 Saudi Arabia

        • 10.4.2.1 Market size analysis, By Product, 2020-2027

        • 10.4.2.2 Market size analysis, By Technology, 2020-2027

        • 10.4.2.3 Market size analysis, By Ingredient, 2020-2027

        • 10.4.2.4 Market size analysis, By Application, 2020-2027

        • 10.4.2.5 Market size analysis, By Additive, 2020-2027

      • 10.4.3 UAE

        • 10.4.3.1 Market size analysis, By Product, 2020-2027

        • 10.4.3.2 Market size analysis, By Technology, 2020-2027

        • 10.4.3.3 Market size analysis, By Ingredient, 2020-2027

        • 10.4.3.4 Market size analysis, By Application, 2020-2027

        • 10.4.3.5 Market size analysis, By Additive, 2020-2027

      • 10.4.4 South Africa

        • 10.4.4.1 Market size analysis, By Product, 2020-2027

        • 10.4.4.2 Market size analysis, By Technology, 2020-2027

        • 10.4.4.3 Market size analysis, By Ingredient, 2020-2027

        • 10.4.4.4 Market size analysis, By Application, 2020-2027

        • 10.4.4.5 Market size analysis, By Additive, 2020-2027

      • 10.4.5 Rest of LAMEA

        • 10.4.5.1 Market size analysis, By Product, 2020-2027

        • 10.4.5.2 Market size analysis, By Technology, 2020-2027

        • 10.4.5.3 Market size analysis, By Ingredient, 2020-2027

        • 10.4.5.4 Market size analysis, By Application, 2020-2027

        • 10.4.5.5 Market size analysis, By Additive, 2020-2027

      • 10.4.6 Research Dive Exclusive Insights

        • 10.4.6.1 Market attractiveness

        • 10.4.6.2 Competition heatmap

  • 11. Competitive Landscape

    • 11.1 Top winning strategies, 2020-2027

      • 11.1.1 By strategy

      • 11.1.2 By year

    • 11.2 Strategic overview

    • 11.3 Market share analysis, 2020-2027

  • 12. Company Profiles

    • 12.1 Gold River Orchards

      • 12.1.1 Overview

      • 12.1.2 Business segments

      • 12.1.3 Product portfolio

      • 12.1.4 Financial performance

      • 12.1.5 Recent developments

      • 12.1.6 SWOT analysis

    • 12.2 Alpine Pacific Nut

      • 12.2.1 Overview

      • 12.2.2 Business segments

      • 12.2.3 Product portfolio

      • 12.2.4 Financial performance

      • 12.2.5 Recent developments

      • 12.2.6 SWOT analysis

    • 12.3 Grower Direct Nut Co. Inc

      • 12.3.1 Overview

      • 12.3.2 Business segments

      • 12.3.3 Product portfolio

      • 12.3.4 Financial performance

      • 12.3.5 Recent developments

      • 12.3.6 SWOT analysis

    • 12.4 Poindexter Nut Company

      • 12.4.1 Overview

      • 12.4.2 Business segments

      • 12.4.3 Product portfolio

      • 12.4.4 Financial performance

      • 12.4.5 Recent developments

      • 12.4.6 SWOT analysis

    • 12.5 Andersen Shelling Inc

      • 12.5.1 Overview

      • 12.5.2 Business segments

      • 12.5.3 Product portfolio

      • 12.5.4 Financial performance

      • 12.5.5 Recent developments

      • 12.5.6 SWOT analysis

    • 12.6 Webster Limited

      • 12.6.1 Overview

      • 12.6.2 Business segments

      • 12.6.3 Product portfolio

      • 12.6.4 Financial performance

      • 12.6.5 Recent developments

      • 12.6.6 SWOT analysis

    • 12.7 California Walnut Company

      • 12.7.1 Overview

      • 12.7.2 Business segments

      • 12.7.3 Product portfolio

      • 12.7.4 Financial performance

      • 12.7.5 Recent developments

      • 12.7.6 SWOT analysis

    • 12.8 Kashmir Walnut Group

      • 12.8.1 Overview

      • 12.8.2 Business segments

      • 12.8.3 Product portfolio

      • 12.8.4 Financial performance

      • 12.8.5 Recent developments

      • 12.8.6 SWOT analysis

    • 12.9 Mariani Nut Company Inc

      • 12.9.1 Overview

      • 12.9.2 Business segments

      • 12.9.3 Product portfolio

      • 12.9.4 Financial performance

      • 12.9.5 Recent developments

      • 12.9.6 SWOT analysis

    • 12.10 Morada Produce Company L.P.

      • 12.10.1 Overview

      • 12.10.2 Business segments

      • 12.10.3 Product portfolio

      • 12.10.4 Financial performance

      • 12.10.5 Recent developments

      • 12.10.6 SWOT analysis

    • 12.11 Synder’s Lance, Inc.

      • 12.11.1 Overview

      • 12.11.2 Business segments

      • 12.11.3 Product portfolio

      • 12.11.4 Financial performance

      • 12.11.5 Recent developments

      • 12.11.6 SWOT analysis

    • 12.12 Plantable Ltd.

      • 12.12.1 Overview

      • 12.12.2 Business segments

      • 12.12.3 Product portfolio

      • 12.12.4 Financial performance

      • 12.12.5 Recent developments

      • 12.12.6 SWOT analysis

    • 12.13 Pepinoix

      • 12.13.1 Overview

      • 12.13.2 Business segments

      • 12.13.3 Product portfolio

      • 12.13.4 Financial performance

      • 12.13.5 Recent developments

      • 12.13.6 SWOT analysis

    • 12.14 Empire Nut Company, LLC

      • 12.14.1 Overview

      • 12.14.2 Business segments

      • 12.14.3 Product portfolio

      • 12.14.4 Financial performance

      • 12.14.5 Recent developments

      • 12.14.6 SWOT analysis

    • 12.15 Borges India Private Limited

      • 12.15.1 Overview

      • 12.15.2 Business segments

      • 12.15.3 Product portfolio

      • 12.15.4 Financial performance

      • 12.15.5 Recent developments

      • 12.15.6 SWOT analysis

    • 12.16 Agromillora Group

      • 12.16.1 Overview

      • 12.16.2 Business segments

      • 12.16.3 Product portfolio

      • 12.16.4 Financial performance

      • 12.16.5 Recent developments

      • 12.16.6 SWOT analysis

    • 12.17 Guerra Nut Shelling Company

      • 12.17.1 Overview

      • 12.17.2 Business segments

      • 12.17.3 Product portfolio

      • 12.17.4 Financial performance

      • 12.17.5 Recent developments

      • 12.17.6 SWOT analysis

    • 12.18 Crain Walnut Shelling Inc

      • 12.18.1 Overview

      • 12.18.2 Business segments

      • 12.18.3 Product portfolio

      • 12.18.4 Financial performance

      • 12.18.5 Recent developments

      • 12.18.6 SWOT analysis

    • 12.19 Mid Valley Nut

      • 12.19.1 Overview

      • 12.19.2 Business segments

      • 12.19.3 Product portfolio

      • 12.19.4 Financial performance

      • 12.19.5 Recent developments

      • 12.19.6 SWOT analysis

    • 12.20 Grimo Nut Nursery

      • 12.20.1 Overview

      • 12.20.2 Business segments

      • 12.20.3 Product portfolio

      • 12.20.4 Financial performance

      • 12.20.5 Recent developments

      • 12.20.6 SWOT analysis

    • 12.21 Sacramento Valley Walnut Growers LLC

      • 12.21.1 Overview

      • 12.21.2 Business segments

      • 12.21.3 Product portfolio

      • 12.21.4 Financial performance

      • 12.21.5 Recent developments

      • 12.21.6 SWOT analysis

    • 12.22 Royal Saffron Company

      • 12.22.1 Overview

      • 12.22.2 Business segments

      • 12.22.3 Product portfolio

      • 12.22.4 Financial performance

      • 12.22.5 Recent developments

      • 12.22.6 SWOT analysis

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