3D Imaging Market, by Product Type (Sonography, Smart Phones, and Others), Image Sensor (Charged Coupled Device, Complementary Metal-Oxide Semiconductors), Application (3D Modelling, 3D Scanning, Layout & Animation, 3D Rendering, and Image Construction), End-Use Industry (Entertainment, Healthcare, Architecture & Engineering, Industrial Applications, Security & Surveillance, Others), Regional Analysis (North America, Europe, Asia-Pacific, LAMEA): Global Opportunity Analysis and Industry Forecast, 2019–2026

3D Imaging Market Analysis:

3D imaging is the technique of creating a 3-dimensional effect with an illusion of depth. In the 3D imaging process, a 2D subject is manipulated to give a 3-dimensional effect. 3D imaging is extensively used in multiple sectors for quality control of the final product or service in order to detect any shortcomings and rectify those. 3D imaging is usually done via projectors, scanners, or sensors. Furthermore, 3D imaging has also been incorporated in the majority of smart-phones to enhance customer experience via providing 3D viewing experience. 

Technological Advancements, are major drivers in the growth of 3D imaging market

The huge significance of 3D imaging in the consumer electronics sector is one of the major factors for the growth of the global 3D imaging market, during the forecast period. 3D imaging is primarily used in cameras or screens of mobile phones, tablets, laptops, and others. This growth is mainly driven by the growing emphasis on improvisation of the customer viewing experience. In addition, the healthcare sector has wide use of 3D imaging in medical examinations such as sonography, X-ray, body scans. Moreover, 3D imaging is helping hospitals with adequate technological infrastructure in performing surgery on a 3D virtual platform which is an artificially created scenario of a real patient. This way hospitals can perform multiple treatment measures or surgery methods on the artificial 3D platform and find the best method to be practiced on a patient in real life. These factors may create a significant impact on the global 3D imaging market, during the forecast period. 

Also, various other sectors are opting for 3D imaging enabled technology. For example, movie theaters have more 3D movies being released, offices have 3D imaging enabled technology to run a demo or practice on software to test the product first rather than directly launching the product in the market. All these factors have ensured an exponential growth of 3D imaging globally.

High investment costs involved and lack of appropriate infrastructure are the major market restraints affecting the 3D imaging market 

High investment costs along with low product penetration in underdeveloped countries are expected to hamper the growth of the global 3D imaging industry, during the forecast period. Also, high maintenance and repair costs of this technology are projected to hamper the growth of the 3D imaging market.

The emergence of 4-dimensional technology is expected to create huge opportunities for the substantial growth of the global market

The global 3-dimensional imaging market is on the verge of witnessing exponential growth due to the development of 4-dimensional technology. 4D adds a tangible aspect to enhance the viewer's overall experience; also it has significant usage in the entertainment sector. 4D imaging will bring great up-gradation in the scanners and sensors segment as well. Therefore, the emergence of 4-Dimensional technology will create a lucrative opportunity for 3D imaging, during the forecast period.

3D Imaging Market, by Product Type:

Smartphone segment will be most lucrative till 2026

The smartphone segment is expected to register maximum growth in the global 3D imaging market. 3D imaging provides viewers with the illusion of depth and improves the viewing experience. 3D imaging technology in smartphones has become a popular feature amongst consumers worldwide and has increased their demand significantly. Furthermore, technological advancements such as Virtual reality (VR), Augmented reality (AR), and 3D imaging enabled cameras in smartphones have become a must-have among the general public, directly increasing the demand for 3D imaging as well. Also, some of the major smartphone manufacturers such as Samsung, Apple, Xiaomi, Oppo, and OnePlus are providing 3D imaging enabled mobiles, which may help to augment the growth of the global 3D imaging market, over the forecast period.

3D Imaging Market, by Image Sensor:

Complementary metal-oxide semiconductors (CMOS) segment will register a significant growth till 2026

The complementary metal-oxide semiconductors (CMOS) are anticipated to grow at a significant rate during the forecast period. CMOS has a huge significance in multiple electronic items such as batteries, digital camera sensors, and microprocessors. They are extensively used in consumer electronics as they offer relatively high speed and consume low energy. In addition, CMOS’s compact size favors them as the new technologies have been enforcing on light-weight and compact sizes.

3D Imaging Market, by Application:

Layout and animation segment anticipated to grow exponentially

The layout and animation segment will be the most lucrative in the 3D imaging market, during the forecast period. the animation segment has increasingly become popular in various sectors particularly in the entertainment sector. Such as Disney and Pixar. These significant studios have multiple animation films, Kids television shows, Media channels, Mobile applications, and others. The layout and animation segment helps to create a movement in a static object and gives the illusion of depth making the viewers experience better and realistic. Furthermore, layout and animation are being extensively used in the gaming segment to give its users enhanced visuals, also with the development of Virtual and Augmented reality. Due to these factors, the 3D imaging market is going to witness exponential growth. 

3D Imaging Market, by End-Use Industry:

Entertainment sector will have the largest market share 

The entertainment sector is anticipated to witness maximum growth due to enormously increased popularity in 3D imaging. Due to revolutionization in technology, 3D imaging has become a big part of the entertainment industry. The immense pressure to enhance customer viewing experience has created a global opportunity for the 3D imaging market. For instance, as per a CNBC article, Disney accounted for 33% of total earnings by US film market of which almost every movie used 3D imaging either partially or completely, some of which are Toy Story 4, The Lion King,  Frozen 2( highest-grossing movie incompletely animated segment), and Avengers Endgame. Customer demand related to 3D experience has increased exponentially making it the first choice for the entertainment sector. Further to add, the highest-grossing film globally ‘AVATAR’ had 60% of 3D animation in the complete movie duration and it earned over $2 billion. These facts clearly state how successful 3D imaging has become in the entertainment sector. 

3D Imaging Market, by Region:

North America region to hold the largest market share globally

North America 3D Imaging Market will dominate the market share in the forest timeframe. This region is highly technologically advanced in 3D Imaging due to well-developed infrastructure facilities. Further, North America has increased 3D imaging applications across various industries such as entertainment, healthcare, architecture, and security. The presence of market leaders like Google, Adobe, and General Electric Company has also favored the market as the investment inflow in 3D imaging has increased because of its wide applications. Also, the region is investing more in Research and Development activities for advancement purposes in 3D imaging. All these factors have contributed to the growing market share in 3D imaging from the region.

Asia Pacific region to grow significantly in 3D imaging market

Asia Pacific region is expected to grow at a significant rate in the 3D imaging market during the forecast period. Asia Pacific region has seen major growth in various sectors like Healthcare, Automation, and
Entertainment. Owing to these advancements and increased investments the infrastructure has become much better and this has created an increased demand for 3D imaging. Three sectors are heavily investing in the 3D imaging market from the Asia-Pacific region, namely consumer electronics, healthcare entertainment due to the versatility of 3D imaging technology. Furthermore, most of the investments in the Asia Pacific come from Japan, India, and China, as these countries have become more technologically advanced. In addition, the availability and user-friendliness of cloud-based 3D imaging software do not require any heavy investments have also increased the popularity of 3D imaging in the region.

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Key Participants in the Global 3D Imaging Market:

Merger & acquisition and advanced product development are the frequent strategies followed by the market players

Some of the significant 3D imaging market players include Adobe,  Autodesk Inc., Sony Corporation, Koninklijke Philips N.V., Hewlett-Packard Development Company,L.P., Panasonic Corporation, Dassault Systèmes, General Electric Company, Maxon Computer, Google.

3D imaging market players are implementing various business strategies such as strategic tie-ups and product development. These are the effective strategies followed by established as well as emerging organizations. To focus more on the competitor analysis of market players, the porter’s five force model is elaborated in the report.
 

Source: Research Dive Analysis

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